With 1 billion monthly active users as of June, 2018, Instagram is still definitely one of the most common social media programs on earth. So why is Instagram so popular?
Founded in 2010, Instagram has grown rapidly, trampling rivals like Snapchat and Twitter along its way by embracing new features and evolving quickly. Today, the Facebook-owned company is your go-to program for those that prefer communicating via visual means primarily in their own phones. Below, we have a peek at what generates Instagram so undeniably popular with people old and young.
Here's why Instagram is indeed popular
1. Instagram works really nicely on cellular.
Let's face it: More and more people like to do things from their telephones rather than a desktop or laptop computer or maybe a tablet. We are a mobile society now, also Instagram is a program designed for your mobile phone. In reality, the app's features are limited on the desktop version, further incentivizing consumers to log directly from their mobiles rather than their own computers.
2. Instagram is a picture first app.
Individuals are exceptionally responsive to imagery. We prefer to interpret visual information over digesting composed words or perceptible cues. That is the reason why visual advertising (and, particularly, influencer marketing) has been taking off in the last several decades.
Why Is Instagram Thus Popular
It's also why Instagram is so popular. On Instagram, the images take centre stage. In fact, captions are cut in the primary feed after a particular word count, rendering them secondary to the photos displayed.great Girls collection 3 brands winning with instagram reels At Our Site
What Makes Instagram So Popular?
In our poll of Instagram super users, 70 percent of the 500 respondents confirmed an Instagram caption, although important, isn't the primary driving force behind a successful article.
If you're wondering what type of imagery will operate better on Instagram, here's a picture of what survey respondents said. In terms of engagement, 72% assert that portrait photography is your thing to do, together with landscape photography standing a distant second (14 percent ). Just 13 percent reported that selfies drive the maximum engagement on their balances. Group photos ranked last.
Pictures are so vital to Instagram's top accounts that a whole harvest of third party editing programs have ridden Instagram's coattails in gaining popularity during the previous decade. Both free and paid-for photo editing programs have grown in popularity amongst Instagram users keen to improve their Insta game by adopting an Instagram theme or just posting more amazing, eye-catching images. Based on our statistics, 53 percent of poll respondents ALWAYS use a third party editing app when submitting to Instagram.
3. Instagram is user-friendly.
Without a doubt, Instagram is very user friendly. The simple interface is easy for new users to know intuitively, regardless of their age. You do not need to be a"cable cutter" or even a"cord never" to browse this app's different features. Instagram is also constantly rolling out new and enhanced features (such as filters, slideshows, Stories, and Instagram TV to mention only a few), and alerting users upon log-in together with easy-to-follow guides about how to use them since they perform. According to our poll, the Instagram feed, which has existed since the program first launch, is the favorite feature among 47 percent of respondents. Stories ranks a close second (43 percent ).
What's Instagram So Popular?
If you aren't on Instagram already, now's the time to combine. The app's popularity is not very likely to expire anytime soon, since it continues to enhance by adding new features and users.